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Data Driven Marketing: How to Win More Listings with Today's Hottest Tech

July 30 2018

Which consumers in your market are most likely to sell their home? If you knew the answer to this question, think how much money you could save on lead generation.

Well, good news: you can know the answer to this question, thanks to a technology known as predictive analytics. Predictive analytics combines big data and machine learning to identify the homeowners most likely to sell in your area. With this knowledge in hand, agents can narrowly target their marketing efforts towards just those consumers--saving a ton of time and money in return.

We recently co-hosted a webinar with a company that provides predictive analytics to the real estate industry. During the webinar, we learned how SmartZip pairs highly accurate predictions with customizable marketing materials to help real estate agents identify and approach sellers leads long before their competition does.

If you missed the webinar, don't worry--we recorded it for you! Check out the webinar below to learn how data-driven marketing can help you win more listings:

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